跨越時間與空間藩籬
伯朗咖啡已邁向 40 週年，延續品牌精神傳遞咖啡的熱情，把咖啡美好帶入國際市場，持續開拓多元的咖啡風味，讓咖啡伴隨人們的生活時刻，屬於你的咖啡，開啟與咖啡的美好 40th。從過去至今，伯朗咖啡的文化從品嚐進而提升到鑑賞，伯朗喝的不單只是咖啡，是給大家美好的相伴時刻。
Across time and space, Brown Coffee has entered its 40th year, continuing the brand spirit to convey the passion for coffee, bringing the beauty of coffee to the international market, continue to develop a variety of coffee flavors, let coffee accompany people's life moments, Belong to you and the beauty of coffee 40th. Past to present, the culture of Brown's coffee has been improved from tasting to appreciation. Brown's drinking is not only coffee, but also a wonderful time to accompany everyone.
Content
40週年 - 識別設計 / 40th Anniversary Logo
Concept 40th logo
1982 年伯朗第一罐填充咖啡誕生，掀起一波人手咖啡罐的品飲熱潮，『先來杯咖啡再開始 』的品飲文化。至今已經邁入了 40 年頭，而清脆的拉環開罐聲『 喀 』更是一天的精神來源，透過經典的拉環意象，次次拉開一天的美好開始，將 40 與拉環結合，開啟咖啡美好 40。
In 1982, Brown's first canned coffee was sold, which led to the trend of hand-made coffee cans, and the drinking culture of "Don't start without coffee".
40 years, and the crisp "click" sound of opening the can is the source of the spirit of the day, Through the classic image of opening a can, a beautiful start to the day, combine the 40th with the pull tab for a coffee-good 40th.
這一刻，
讓 40th 美好相伴。
This moment,
Let the 40 th truth be beautiful.
回憶咖啡和你的每個時刻
Brown coffee and your every good moment
伯朗咖啡40週年 - 標誌設計
服務項目：標誌設計 / 邀卡設計 / 延伸週邊設計